Applications of Sensory Science and Consumer Testing Principles

Online

Explore strategic business applications of the foundations, principles and methods taught in the first three courses for sensory evaluation and consumer testing using case studies. The course will also cover ad claims, legal issues, product development and optimization, marketing lifecycle and professional resources.

Course Format and Pacing
This is an online course delivered through Canvas, UC Davis CPE’s learning management system. Course materials—including video lectures, readings, assignments, and discussion forums—are released on a structured, week-by-week schedule. Students move through the course together, with regular due dates to support consistent progress and engagement. Most learners can expect to spend approximately 10–12 hours per week engaging with course content and completing assignments.

Academic Units
4
Section Number
261SNF354
Instruction Method
Online class

Section Notes

Access to your course in Canvas will be available 7 days before the course start date. Please note that course start and end dates, as well as live sessions (if applicable), are subject to change.

Enrollment Policies

Drop requests (withdraw with a refund) will be approved, less a $50 processing fee, if the request is received before the refund deadline. Click here to view complete enrollment policy information including details on withdrawals and transfers.  
 
Refund Deadline: 7/6/2026. Refunds and/or enrollment transfers will not be approved after this date.   
 
Students enrolling after the first day of class are expected to reach out to their instructor to make sure they receive all content and are on track with the course. 

Prerequisites

Foundations of Sensory Evaluation Principles, Sensory Evaluation Methods, Consumer Testing. Students must receive a grade of C or better in each course to earn the certificate.

Technical Requirements

To ensure your success in this course, please review our technical requirements page at online learning.

Section Course Materials

Cognella Course Reader

Mandatory
$250

Discounts

CAAA Member Discount

Current members of the Cal Aggie Alumni Association (CAAA) and other UC alumni associations receive 10% off the course fee of one course per quarter, not to exceed $100. If you don't have your discount code, contact CAAA at alumni@ucdavis.edu to request it.